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Sledding backward down a snowy hill.

And now do it Backwards

I remember when I was in college, the teacher was talking about the importance of following the process step by step, when designing websites and user interfaces – without skipping the steps or doing them in a different order.

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Common Sense Expert

I was thinking about some of the projects that I am working on at the moment, and it occurred to me that a lot of the problems that I am dealing with are not usability or user experience problems. They are common sense problems.

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Recent Articles


Easy Way to Customize your Folder Icons

If you are like me, and have tons of photos and project files on your computer, you’ll find that adding custom icons to your folders will make it easier to find important folders by making them to stand out from the rest. Read more »


Google’s Evil Geotargeting and How to Bypass it

You’ve probably noticed that whenever you search on Google you are always automatically redirected to your country’s Google domain. I am in Canada, so even if I type, I’ll be automatically redirected to Read more »


Is Playing Games a Waste of Life?

Many people think that playing games is a waste of life. Imagine getting to the end of your life and regretting all that time you spent playing games! When you are on your death bed, you’d probably never say “I wish I’d spent more time playing Angry Birds”. Read more »


Ubiquitous Computing, Imagining the Future

Riding the subway one day on a way from work, I was imagining what the life would be like in a technology-driven world where every object around us would be as intelligent, as we are, and would look after our best interests.

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Social Media Fails & Triumphs

There is a lot of chatter on the web about the use of social media and there is no day goes by that I don’t see a tweet about 10 things you need to know on  how to use Twitter or Facebook, and now Pinterest, effectively. So I wanted to see how many companies use Social Media effectively and how many Fails & Triumphs there are. Read more »


Vision Trumps All Other Senses & Images Trump Text

In his book “Brain Rules” John Medina talks about latest research in Neuroscience and has an interesting chapter on Vision. Even though the focus of his book is on learning and doing better presentations, I though this information is useful for anyone doing UI/UX Design as well. Read more »


Useful UX Tools & Apps

This post is a placeholder for listing tools & apps for User Experience (UX) Professionals.
I’ll be adding more apps and my comments on them over time. Read more »


Why so Many Artists don’t Sell Online?

While visiting San Francisco for the UX Week 2012 conference, I stumbled upon an interesting art gallery in the Fisherman’s Wharf. They were featuring an amazing landscape photography by an award-winning photographer Rodney Lough Jr. Read more »


Never ever Give Up!

When at the end of 2007 I started my own eCommerce site for Handmade Gifts called (iCraft for short), connecting artists and crafters with those who appreciate their work, I had no idea how long and difficult this journey will be. Read more »

Jason Russell public meltdown

We are All Addicts… Internet Addicts that is

In his article “Is the Web Driving Us Mad?” Tony Dokoupil, from the The Daily Beast, talks about effects of the Internet on people. Read more »